Toronto’s Trusted Jewellery Store

Serli & Siroan is a well-known brand for bespoke wedding and engagement rings in toronto. We provide a magnificent collection of rings that embody romanticism. Our services include crafting customized rings that reflect your love story, style, and preferences. At Serli & Siroan, our experts work closely with you to mirror your ideas into our designs from conceptualization to delivery time.

Discover our handpicked collection, where each piece features designs that capture the beauty and distinctiveness of your love. For those looking for a more personal touch, our custom design services help you create your unique ring designs, turning them into a one-of-a-kind symbol of commitment.

Emerald-Cut Diamond Ring

Diverse range of engagement rings & jewelleries available at Serli & Siroan

At Serli & Siroan, a premier jewellery store in Toronto, we offer a stunning variety of jewellery. Our collection includes exquisite engagement rings, elegant wedding bands, fine necklaces, earrings, and bracelets, as well as custom-designed pieces, ensuring you find the perfect item for any occasion.

Explore the Finest Collection of Engagement Rings

Discover the finest collection of engagement rings, where elegance and craftsmanship combine to create everlasting gems. Serli & Siroan’s boutique collection takes you on a tour of elegance, passion, and carefully crafted rings that honor love and loyalty. Every customized engagement ring in our collection has a story to tell, celebrating the love and life of two individuals.

We provide an unparalleled selection of over 17,000 GL and GIA-certified diamonds that reflect your unique taste and style. Seal the beauty and depth of your love story in our elegant engagement rings.

toronto engagement ring
engagement rings toronto
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Why Choose Serli & Siroan

  • Handcrafted Quality: Meticulously handcrafted in our Toronto studio by expert artisans.
  • 17000+ Diamonds: A selection of over 17,000 GL and GIA-certified diamonds.
  • 100,000+ Pieces: Largest independent jewellery store in Toronto, Canada.
  • 46-Year Legacy: Generational expertise and enduring client relationships.
  • Premium Materials Only: Only the finest platinum and gold for enduring quality.
Custom Engagement Rings Toronto
Toronto Engagement Rings

Personalized Consultations

We pride ourselves on offering personalized consultations to every customer. Our expert designers and artisans work closely with you to understand your unique preferences and needs, ensuring a bespoke jewellery experience. Whether you’re seeking the perfect engagement ring, a custom-designed piece, or advice on our extensive collection, our consultations are tailored to help you find exactly what you envision. Experience the exceptional service and craftsmanship at Serli & Siroan.

Our Story

46 Years in Business

46 Years
in Business

Thousands of Customers Served

Thousands of
Customers Served

Highly Rated Service

Highly Rated
Service

Ethically Sourced Diamonds

Ethically Sourced
Diamonds

Diamond Quality Guide

At Serli & Siroan, we believe being informed gives people confidence in their choices. So, we’ve got professional help on hand to make sure you get the facts on the 4 C’s—Cut, Clarity, Colour and Carat Weight. We take you through every aspect, backed by real examples and magnification, to help you make the right decision. Regardless of whether you go for a popular solitaire or create a custom style, our purpose is to help you pick the right stone, one that is ethically sourced and uniquely beautiful.

What Our Client Say About Us

My fiancé and I went together to look at engagement rings, we are so thankful we went to Serli & Siroan. Daniel took time to ask us questions, explain their process, and answer any questions we had. His mother eagerly asked us questions as well. It was such a welcoming environment, you can tell they take pride in their work, care about the longevity of their rings and love people. They made this exciting but overwhelming time so much less stressful.The ring itself is beautiful and extremely well made. We looked at a few different jewelers prior to this and you can tell the difference in quality. Daniel also made a point to not post the ring until my fiancé proposed as to not spoil the surprise. We thought this was very thoughtfulWe have already recommended friends come here, and we will be returning when its time to get our wedding bands.
Rebecca
Rebecca
11:55 24 Mar 25
I purchased an engagement ring from Serli & Siroan and am absolutely thrilled with it! The whole process from start to finish was by far one of the best customer experiences ever. Daniel and his mom are knowledgeable, kind and professional.Daniel and I initially discussed what my fiancé wanted and he provided detailed suggestions to help source and create the perfect ring. Daniel was also amazing with sticking to the timeframe and provided updates along the way. The finished ring was beyond what we could have imagined and is absolutely stunning!I strongly recommend Serli & Siroan to anyone looking for a ring or piece of jewelry. We want to thank Daniel and his mother for everything!
Zac
Zac
17:56 25 Jun 24
Had the most amazing experience buying an engagement ring from Serli & Siroan. From start to finish it was an absolute pleasure to work with Daniel on picking the right ring and getting it made to fit my timelines. My fiancé and I are delighted with the ring. Looking forward to coming back for our wedding bands.
Peter Greenwood
Peter Greenwood
23:01 02 Aug 24
I had a very positive experience with Daniel (and his mother) from the moment I stepped into the store. I first liked Serli and Siroan after discovering the selection of unique, classy engagement rings shown on their website, but actually decided to pay them a visit them because of the long history of very satisfied customer reviews.The reviews are all true, and I had an incredible experience as well. I appreciate efficiency and visited them with a budget, a travel deadline and an idea of what I wanted the ring to look like, and Daniel met and exceeded all of my needs while making my time there very enjoyable. The ring was built and ready to go with plenty of time to spare, and was even better looking than I had hoped. They have very high craftsmanship standards which come through in their final products.My now fiancé absolutely loved the ring, and as an added bonus it fit perfectly – impressive considering the vague info I gave Daniel when guessing her ring size. We will be recommending Serli and Siroan to our friends, and will return because we know we will receive friendly, exemplary customer service if we do.
Robert Walker
Robert Walker
13:32 11 Jun 18
Could not be happier! Serli and Siroan is a family run business that treats you like family. Daniel and his mom helped my fiance and I design the most perfect ring for our taste from start to finish. They listened to us and guided us, without being forceful. It was such an enjoyable experience. Above all they respected our time-line and had the ring ready when needed it. We would recommend them for all your engagement ring needs.
Hira Raheel
Hira Raheel
00:29 17 May 23

Handcrafted Engagement Ring & Jewellery Store

Looking for jewellery stores in Toronto for high-quality, customized, and handcrafted wedding and engagement rings? Look no further than Serli & Siroan. We have been creating original, custom and unique pieces of jewellery since 1979, including:

At Serli & Siroan, we offer the most one-of-a-kind jewellery pieces and custom engagement rings in Toronto and the GTA for our customers.

Our Customization Process

Creating custom jewellery at Serli & Siroan is a creative partnership, not only a service. You can rest assured with our custom approach, where we make sure that your idea for a ring or reimagination is done with brilliance and purpose. Our process of creating your unique statement piece includes:

Step 1:

Consultation

Expect to start your journey with a personal or virtual meeting with one of our design experts. We learn about your idea, the story behind your inspiration and your preferences, so we can etch it beautifully in the design.

Step 2:

Concept & Sketch

From our understanding of the ideas shared by you, our artisans will create hand-sketched or 3D images of the design. These will be shared with you, and required changes will be made before we proceed with the design process.

Step 3:

Stone Selection

You will be going through an amazing collection of ethically sourced diamonds and gemstones. Our experts will guide you through the selection process, providing you with information about the unique cut, clarity and carat they carry.

Step 4:

Craftsmanship

Once the design and stone are finalized, our artisans will begin the crafting process. We stick to every intricate detail and make sure the final product turns out just as you had imagined.

Step 5:

Delivery

You are informed of the delivery date when you receive the most precious jewellery, crafted to make your special day even more remarkable.

Collaboration with Designers

At Serli & Siroan, we believe that the magic of jewellery lies in the artistry and craftsmanship behind each piece. As a leading jewellery store in Toronto, we pride ourselves on our unique collaboration with some of the most talented and innovative designers in the industry. This partnership allows us to offer exclusive, one-of-a-kind pieces that reflect both contemporary trends and timeless elegance.

Our USP (Unique Selling Proposition) is our commitment to fostering creativity and individuality. We work closely with over 100 local jewellery designers, each bringing their unique vision and expertise to our collection. This collaboration ensures that every piece in our store is not only meticulously crafted but also infused with a distinct personality and story.

From the initial concept to the final creation, our designers engage in a comprehensive process that involves sketching, prototyping, and refining their designs. This meticulous approach guarantees that each piece meets our high standards of quality and aesthetic appeal. Moreover, it allows us to offer custom design services where clients can collaborate directly with our designers to bring their visions to life.

At Serli & Siroan, our collaboration with designers is more than a business model; it’s a dedication to the art of jewellery-making, ensuring that every piece is as unique and special as the person wearing it. Visit our jewellery store in Toronto to discover the exquisite results of these creative partnerships.

Frequently Asked Questions

Serli & Siroan offers customization services. To deliver the engagement ring just as you thought, our seasoned designers and craftspersons work with you right from the time of order until the product is delivered. Customers are given several choices regarding the cut of diamond, metal, and settings. Our experts provide consultations to help you make better choices so that the ring matches your style and preferences. With our customization service, every ring turns into a timeless beauty.

Yes, at Serli & Siroan, we provide financing options for buying engagement rings. Through its partnerships with financing institutions, the store offers flexible payment plans. Customers can pay over time for their ring of choice without upfront costs.

Designing a customized engagement ring can take four to six weeks to be ready for delivery. Other factors that affect the time include design intricacies and choice of metal. Our dedicated staff commits to sticking to the timeline and delivering the product when promised.

At Serli & Siroan, we advise our customers to consider several factors before buying. These include the diamond’s cut, color, clarity, and carat weight, the customer’s budget, and personal style and taste. Also, consider the long-term value and craftsmanship to ensure your ring reflects your commitment to love. Our team at Serli & Siroan will help you pick the perfect ring by guiding you through the process.

At Serli & Siroan, engagement ring maintenance services include cleaning, resizing, and inspections. We understand the importance of regular maintenance to keep your ring as bright and elegant as new. Our experts will assess the ring and suggest appropriate services to keep it in good condition. 

Serli & Siroan provides GL and GIA-certified diamonds along with your engagement rings. These certificates are a trademark of the authenticity and quality of the diamonds on which customers can rely. The certificates contain details on the diamond’s cut, clarity, color, and carat weight. 

Nearly all types of payment methods are accepted at Serli & Siroan. Customers may pay through major credit cards like Visa, MasterCard, and American Express or use debit cards or cash. Customers can also find flexible payment options. To do so, they must consult with the store manager, who will provide more details on the availability of financing options.

Serli & Siroan have a clear return and exchange policy on purchasing engagement and wedding rings. Customers can return or exchange the purchase as long as the ring is in its original condition. The policies for customized rings are different. You may have to confirm the details with the store.

By visiting our website and completing the online appointment form, you can arrange a consultation. As an alternative, you can chat with a representative and set up a convenient time by calling our jewellery store at 416-944-3863 during business hours. When making a reservation, please have your availability and any pertinent information available.

To assist clients in continuing to commemorate their special occasions, we offer free nationwide delivery in Canada and complimentary front-store pick-up for online orders or previously purchased products. Curbside pickup is available by appointment only. For a limited time, we are also giving free standard delivery inside Canada on all orders, with a minimum purchase of $200.

Serli and Siroan does not issue refunds. If an engagement ring in Toronto is returned in saleable condition and is accompanied by a sales receipt, it can be exchanged within 14 days.

For any additional inquiries, kindly contact customer care at 416-944-3863. Special and customized orders are non-refundable and non-exchangeable.